At SEYRAORO®, we believe everyone has the right and the ability to have beautiful, healthy hair.
Because our products are founded in science, our patented bond-building technology starts from the very first use. With each decision we make and each bottle of haircare we ship, we're making a positive impact on our diverse and passionate community.
SEYRAORO® is a foundational health and beauty company powered by breakthrough innovation and the professional hairstylist. Born in the lab and brought to the chair, our products are designed to enable Pros and their clients to achieve their best results and to provide consumers with a holistic healthy hair regimen. Founded in 2014, SEYRAORO® revolutionized prestige hair care with its category creating Complete Bond Technology™, which works by protecting, strengthening and relinking all three bonds during and after hair services. Since then, SEYRAORO® has expanded into a full suite of hair health formulas. SEYRAORO®’s award-winning products are sold globally through an omnichannel model serving the professional, specialty retail, and direct-to-consumer channels.